Released on: March 12, 2008, 11:45 am

Press Release Author: Shannon Cherry/cherrycommunications.com

Industry:

Press Release Summary: Rebecca Murtagh joins the most innovative and successful
Internet industry figures in San Francisco to present, "Integrating SEO, Usability,
and Internet Marketing for High Performance and Results," at Web 2.0 2008. The Expo,
known as the global annual gathering of technical, design, marketing, and business
professionals who are building the next generation web, is co-presented by CMP
Technology and O'Reilly Media at Moscone Center West in San Francisco, April 21-25,
2008.

Press Release Body: News Release
For immediate release

Internet Marketing Expert to Share Strategies At Global Annual Web Industry Expo.
Rebecca Murtagh of KarnerBlueMarketing.com named speaker at Web 2.0 in San Francisco

ALBANY, NY - March 12, 2008 -Rebecca Murtagh joins the most innovative and
successful Internet industry figures in San Francisco to present, "Integrating SEO,
Usability, and Internet Marketing for High Performance and Results," at Web 2.0
2008. The Expo, known as the global annual gathering of technical, design,
marketing, and business professionals who are building the next generation web, is
co-presented by CMP Technology and O'Reilly Media at Moscone Center West in San
Francisco, April 21-25, 2008.

Murtagh's presentation to on April 25 at 11 a.m. will share best practices on how to:
. Honor the website mission more than the project and technology used within.
. Turn a good website into a great website.
. Build a results-driven environment that will support immediate and long-term goals.
. Challenge process and methods to give the audience what they want, in record-time.
. Leverage usability and loyalty to improve search engine marketing, usability and
conversion.

"For too long the website has been viewed as a project, deemed successful when it
goes live. When, in reality, true success is measured by the results generated by
the website - which means attracting qualified prospects to the site and converting
them to customers," Murtagh says. "It's easy to let the excitement of new
technologies distract us from the bottom line, so I challenge designers and
technologists to expand their vision, and everyone wins."

Murtagh is the owner of Karner Blue Marketing, an Internet marketing firm
(www.karnerbluemarketing.com) which helps businesses who wanted to attract more
clients and customers by leveraging the power of their website through search engine
optimization (SEO), web usability, pay per click campaigns and other e-business
functions. Karner Blue Marketing has had renowned success being one of the leading
SEO companies in the country and winning numerous marketing awards including the
Mark of Excellence from the American Marketing Association Capital Region District.
Murtagh has more than 25 years of marketing experience with prestigious marketing
firms in the Northeast. She is also an expert judge for the Web Marketing
Association's annual International Website Competition and Internet Advertising
Awards Competition.

To register for the event, visit https://en.oreilly.com/webexsf2008/public/register

For more information on Rebecca Murtagh and Karner Blue Marketing, visit
http://www.karnerbluemarketing.com

###
Contact:
Shannon Cherry, APR
PR for Karner Blue Marketing
518-632-6212
news@cherrycommunications.com



Web Site: http://www.karnerbluemarketing.com

Contact Details: Shannon Cherry, APR
PR for Karner Blue Marketing
518-632-6212
news@cherrycommunications.com